How to Write a Business Plan by Mike P. McKeever - The Secret to Financial Freedom
by Mike P. McKeever
Step-by-step advice on preparing a business plan You need a sound business plan to start a business or raise money to expand an existing one. For over 30 years, How to Write a Business Plan has helped fledgling entrepreneurs—from small service businesses and retailers to large manufacturing firms—write winning plans and get needed financing. This bestselling book contains clear step-by-step instructions and forms to put together a convincing business plan with realistic financial projections, effective marketing strategies, and overall business goals. You’ll learn how to: figure out if your business idea will make money determine and forecast cash flow create profit and loss forecasts prepare marketing and personnel plans find potential sources of financing, and present your well-organized plan to lenders and other backers. This edition is updated to reflect best practices for raising money (from SBA loans to equity crowdfunding).
Customer Reviews
Kindle Customer
"Better than the movie!"
Reviewed on December 11, 2025
David W.
"Better than the movie!"
Reviewed on January 08, 2026
Robert S.
"The narrator did a fantastic job!"
Reviewed on December 27, 2025
Frequently Asked Questions
Is this audiobook really free?
Yes! By signing up for an Audible 30-Day Free Trial, you get 1 credit (2 credits for Prime members) which you can use to purchase this audiobook for $0.00.
Do I keep the book if I cancel?
Absolutely. Once you use your free credit to get the book, it is yours to keep forever in your Audible library, even if you cancel the trial immediately.